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  • What social media platforms are best for my business?

    While social media presence is crucial for all companies, each company will have different social media needs and strategies. For some, Facebook will be the best platform for business, while ...

  • What pages should I include in my website?

    Every small business is different, which every website will be different. Creating a new website can be a daunting task, but PDD is here to make it easy. Every website ...

  • What makes for a good web design?

    Websites should be designed to invite and entertain users, not push them away. The only way to attract and maintain users is with a good web design. The homepage should ...

  • How does a website increase sales?

    The primary way a website increases sales is by offering users a convenient way to shop for products and services. Through the use of pop-ups offers and special online discounts, ...

  • What is the main purpose of social media marketing?

    Social media falls in the brand awareness and consideration stage of the sales funnel. Social media platforms allow businesses to connect with their target audience and slowly but surely nudge ...

  • Is it okay to re-purpose content?

    With reports, statistics, research, quotes, and testimonials being created on a daily basis, there is bound to be content worth re-purposing for digital marketing purposes. There are countless ways to ...

  • What is the difference between digital marketing and digital advertising?

    Digital marketing allows businesses to raise brand awareness, share information about products, engage with the audience, and monitor online reputation. Digital advertising allows businesses to advertise and promote products, offer ...

  • How often should I update my web content?

    As a general rule of thumb, companies should be publishing new blogs at least twice a month – blogs are key to keeping your website updated with the relevant and ...